Brian GormanFor most CPAs, recruiters, and fractional executives, "sales" is a dirty word. They prefer the term "business development," which usually translates to: "I hope someone refers a client to me this month."
Brian GormanWhat if, in exactly 24 months, you could hand over the keys to a buyer, collect a life-changing check, and walk away knowing the machine you built will keep humming without you?
Brian GormanIf you want to scale to $5M or $10M without being the only person in the building who knows how to close a deal, you need to break the referral trap. You need a Lead Profit Engine.
Brian GormanTo get to a sale in two years, you need to treat your business like a product on a shelf. It needs to be clean, packaged, and repeatable.
Lead Profit Engine
6 Profit Pillars
AI Basics
Strategies, Sticks and Stones
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